When Is Spotify HiFi Coming, Exactly? — Spotify Won’t Say

Spotify introduced its high-definition music service ‘Spotify HiFi’ over two years in the past. But it hasn’t materialized. Spotify wont’ say why—however the reply is Apple.

In 2021, Spotify was prepping to launch a premium tier of audio referred to as Spotify HiFi. Then Apple Music rolled out its spatial audio streaming at no extra value and Spotify shrunk again into the shadows. Two years on, Spotify nonetheless hasn’t discovered find out how to adapt with out charging extra for one thing a competitor gives in its base plan. That evaluation is just about confirmed in a current The Verge interview with Spotify’s Gustav Söderström.

“We introduced [Spotify HiFi], however then the business modified for a bunch of causes,” Söderström says. “We’re going to do it, however we’re going to do it in a means the place it is smart for us and our listeners. The business modified, and we needed to adapt.” The Verge presses Söderström to disclose extra data, however he can’t for apparent causes. 

“We wish to do it in a means the place it really works for us from a price perspective as properly. I’m not allowed to touch upon our label agreements, nor on what different gamers within the business did,” he advised The Verge. Söderström went on to say whereas he gained’t give a particular date when it may arrive that it’s a agency “we’re going to do it.”

Söderström says Spotify HiFi can be a means for the corporate to “attempt to do one thing that’s our personal and distinctive.” So Spotify HiFi remains to be coming but it surely’s unclear the way it will take form. That’s very true when Amazon Music and Apple Music each provide high-fidelity audio high quality with no extra premium. A Spotify HiFi lossless sort expertise is coming in some unspecified time in the future, we simply don’t know when. 

With Spotify’s most up-to-date redesign, it appears as if the corporate is pivoting to convey video to the forefront of its platform. Past simply providing music, audiobooks, and podcasts beneath the umbrella—it desires to chase the TikTok lightning, too.