Final yr, Chartmetric acquired the appropriately-named Onesheet, an organization creating one-sheet summaries (or EPKs) for artists. With Onesheet now relaunched in beta, we take a more in-depth have a look at how Chartmetric’s datasets are powering these dynamic artist resumes — and what it means for musicians and the broader music trade.
In accordance with Chartmetric, Onesheet is now the ‘outward going through a part of its dataset.’ For data-related insights, artist monitoring, and showcasing tasks, Onesheet is designed to streamline knowledge processing and evaluation for decision-makers throughout the music trade.
Andreas Katsambas, President and COO of Chartmetric, sat down with Digital Music Information to speak about the important thing targets of Onesheet and who stands to learn.
Clarifying a transparent distinction between the utilization of Chartmetric and Onesheet, Katsambas stated, “You go to Chartmetric for insights and analytics. You employ Onesheet to inform the world who your artist is and what they’re selling.”
One of many main knowledge platforms for the music trade, Chartmetric goals to permit professionals to make knowledgeable enterprise selections. Backed by correct Chartmetric knowledge, each artist’s Onesheet updates stats in actual time. It can be created in seconds. Only in the near past, Chartmetric joined forces with DMN to additional develop Onesheet’s affect.
Furthermore, Onesheet can pull correct knowledge from Spotify and the net. This functionality permits the platform to streamline workflows for artists and decision-makers.
Katsambas says Onesheet’s integration with main platforms like Songkick permits it to sync dwell reveals routinely. Artist managers may embed movies, photos, and share hyperlinks from YouTube, Audiomack, SoundCloud, and others.
For artists, Onesheet is a ‘dwelling resume’ geared in direction of comfort and simplification of top-level stats. For decision-makers within the enterprise, standardizing Onesheet supplies faster and extra correct screening — with Chartmetric knowledge backing up the data. Katsambas says, “It’s a wonderful option to display artists, simply by taking a look at Onesheet.”
Onesheet options artists, albums, tasks, occasions, and festivals. Artists may ‘Highlight Launch’ upcoming tracks and albums, highlighting precedence releases by way of Onesheet to make the bulletins.
Katsambas talked in regards to the strategic benefits for the broader music trade, together with fast creation and sharing, in depth customization options, and dynamically updating metrics.
Artists and managers can add and take away sections and metrics tailor-made to pique the pursuits of particular decision-makers. Katsambas says, “Coming quickly, you’ll be capable of change the background colours, the textual content, the font — it’ll be simpler to make the most of and extra versatile.”
Katsambas additionally spoke about how these dynamic digital pages take seconds to create. “You’ll be able to put in something you need. You may make it as lengthy and in depth as you want. And metrics refresh each day,” he says.
“The place else are you able to create on-line EPKs with metrics updating dynamically? The place else are you able to add a brand new launch, put it on the market immediately, and share?”
One-sheet summaries have lengthy been used to visually depict complete careers — at a look. Traditionally, the recipients of artists’ EPK one-sheets have included report shops, radio stations, labels, and magazines.
These one-sheets had been summaries that took hours to create, detailing new releases, viewers attain, and demographics (amongst many different stats). When the music trade made its digital transition, the necessity for one-sheets remained, however updating a rising variety of stats turned laborious.
For managers juggling a number of artists, manually updating streaming stats is a relentlessly demanding challenge. EPKs can require hours of labor each week to tweak, an issue Chartmetric goals to resolve.
“Onesheet simplifies the method, makes it simple to share, and evolves the mandatory info,” Katsambas explains.
Furthermore, if (say) a Onesheet is distributed to Spotify immediately, and the Spotify consultant opens it a month from now, they’ll see the information metrics from that morning. Katsambas reveals, “It’s going to be up to date on the final minute.”
Whereas the aggressive panorama contains different EPK platforms, Katsambas asserts that Onesheet “brings a really completely different method.”
Earlier than Chartmetric’s Onesheet, the EPK panorama was undoubtedly completely different. Sonicbids and Reverbnation additionally create EPK profiles for artists, however Katsambas insists Onesheet doesn’t see them on the radar: “Onesheet permits you to create EPKs on the fly and share them as nicely. These are completely different use instances.”
Katsambas says Chartmetric’s unparalleled datasets are the armor propelling Onesheet to the entrance of the race, including, “We’ve all of the metrics, and Onesheet builds a web page immediately. Onesheet brings a really completely different method.”
Chartmetric is already working with some early adopters. In accordance with Katsambas, one instance is indie report label Roylee Information, which is already leveraging the advantages of Onesheet.
Andrew Bonica, CEO of Roylee Information, defined how Onesheet has turn out to be important to their each day operations. “We love the flexibility to customise the sheets so we will use a number of sheets per artist, tailor-made for various functions corresponding to playlist pitching, tour reserving, model offers, and extra. We could be assured that the information in Onesheet is correct and routinely stored up-to-date with out having to do any additional work,” Bonica relayed.
Katsambas additionally hinted at future options that might additional streamline workflows for occasion managers, reserving brokers, and advertising and marketing decision-makers.
For starters, the mixing between Chartmetric and Onesheet will quickly turn out to be hand-in-glove. “We’re at the moment working in direction of a more in-depth integration with Chartmetric, and present customers of Chartmetric will be capable of profit from some cool perks, together with signing into each platforms with the identical credentials,” Katsambas relayed.
Higher capabilities, together with custom-made fields for festivals and occasions, are additionally forward. “It’s about folks discovering worth right here and adopting it,” Katsambas stated.
Onesheet is free for all account tiers till September.