Singer-songwriter Lauv has utilized a mix of AI and Korean songwriters for a translation of his monitor, “Love U Like That.”
Following the sold-out area tour in Asia, Lauv says he needed to have fun his fan base with a thanks present. For the Korean model of the monitor, he teamed up with Korean singer-songwriter Kevin Woo (U-KISS) and producer Jordan ‘DJ Swivel’ Younger of Hooky to faithfully translate and document the unique monitor into Korean.
Lauv utilized Hooky’s AI voice modeling expertise to use a ‘Lauv AI filter’ over Woo’s Korean vocals to sing completely within the language. Now, his voice brings the phrases to life in Korean and makes historical past as the primary Western artist to make the most of this AI voice modeling expertise to launch a tune in a brand new language. Ghost writing has at all times been a factor within the music business, however now Kevin Woo has supplied ghost vocals to layer Lauv’s distinct sound onto.
“I had such a tremendous time on tour this yr. All of the nations and followers had been unbelievable, however I needed to say a particular thanks to Korea for being my greatest headline present to this point and making a live performance atmosphere I’ll always remember,” provides Lauv concerning the Korean model of his tune. “I’m so fortunate to have the followers all over the world that I do and I’m excited to have the ability to sing on to them on this new, modern method.”
To date, “Love U Like That” has amassed 25 million streams on Spotify, with 5 million extra on the YouTube music video. With a whopping 11 billion streams and 18 million month-to-month Spotify listeners, Lauv has solidified his place within the pop panorama. For the rest of 2023, he can be performing headline and competition units throughout the globe together with Summer time Sonic in Japan and Loveloud Pageant in Salt Lake Metropolis, UT.