A brand new track from Oliver Anthony, the viral nation star who burst onto the scene with “Wealthy Males North of Richmond,” has racked up hundreds of thousands of streams in a matter of hours.
Oliver Anthony (actual identify Christopher Anthony Lunsford) launched this follow-up effort, entitled “I Need To Go Residence,” to main streaming platforms together with YouTube, Spotify, Apple Music, and Tidal. Distributed through DistroKid, the observe boasted roughly two million total YouTube views (on the official Oliver Anthony Music channel and his “matter” channel) and 1.4 million Spotify streams on the time of this writing.
Moreover, “Wealthy Males North of Richmond” has topped the Billboard Sizzling 100 – making Anthony the primary artist to safe the number-one spot with none prior chart historical past – and nabbed third place on Spotify’s “High 50 – USA” in addition to the thirty ninth place on the playlist’s world counterpart.
For sure, robust help from a rising assortment of devoted followers (a lot of whom attended the free stay exhibits Anthony delivered) is driving the industrial prominence – and an estimated $40,000 in each day income from streaming and downloads.
However wall-to-wall media protection, and specifically a tidal wave of unexpectedly penned opinion items printed through all method of stateside shops, is undoubtedly contributing to the Virginia-based act’s meteoric rise. (Gucci Mane is amongst these trying to signal the singer-songwriter, who’s claimed to have turned down multimillion-dollar presents.)
In the meantime, moreover establishing a presence on digital platforms, Anthony is taking continued steps to capitalize upon his newfound fanbase.
A bolstered web site is about to reach this week, per Anthony, who’s partnered with an area firm referred to as Mountain Creek Indicators & Graphics to create merch. The enterprise only in the near past disclosed in a Fb submit that the location will supply “a number of objects on the market” out of the gate and “add a number of extra objects per week” thereafter.
Plus, Anthony is using his attain (and adjoining potential to spur income) in numerous methods but – together with drawing consideration to and inspiring his followers to help numerous corporations. A platform referred to as RadioWV, as an example, uploaded the rendition of “Wealthy Males North of Richmond” that went viral and Anthony’s outside efficiency of “Virginia.”
Designed to showcase the “huge array of expertise inside our area,” and particularly those that make “soulful and actual music,” RadioWV has been plugged on Anthony’s Instagram account, which at present has north of 930,000 followers. Larger image, Oliver Anthony might flip to collaborations, multi-act live shows (and even festivals), and extra to assist shine the highlight upon related nation acts.