White Claw Inks Branding Deal with London’s BST Hyde Park

White Claw Inks Branding Deal with London’s BST Hyde Park
Picture Credit score: White Claw

White Claw has struck a brand new partnership with BST Hyde Park, AEG Europe’s main music pageant.

Constructing on final 12 months’s wave of success, the branding deal sees White Claw increasing its pageant presence throughout BST Hyde Park and All Factors East. With a 60-date summer time line-up at festivals throughout the UK, White Claw is quickly positioning itself because the pageant drink of selection amongst concertgoers. 

White Claw is manufactured by Eire-based Mark Anthony Manufacturers Worldwide. The alcoholic glowing seltzer model will present refreshment for BST Hyde Park attendees from June 23 to July 9. Positioned within the coronary heart of BST Hyde Park will probably be White Claw’s brand-new ‘Shore Membership’ bar expertise for followers searching for a refuge from the recent summer time days. The bar will probably be fitted with a 4D wave expertise, seashore membership seating, and could have a raised viewing ground for leisure whereas having fun with the expertise. 

BST Hyde Park is now in its tenth 12 months of throwing an enormous music bash for London. White Claw can also be returning for All Factors East in August with a further expanded presence in any respect UK festivals. 

“White Claw is the proper match for festivals and occasions throughout the nation, serving to customers to take advantage of extremely anticipated days out,” provides Michael Dean, Advertising and marketing Director UK at White Claw. “We’re tremendous excited to return for our third 12 months within the UK however this time larger and higher with White Claw Shore Membership at BST Hyde Park and All Factors East. Our followers wish to be on the coronary heart of music and tradition so the place higher to take pleasure in a refreshing White Claw than at a pageant, listening to your favourite artists.”

White Claw Expertise UK Festivals

  • BST Hyde Park | June 23 – July 9
  • Dockyards | July 8 – 15
  • Junction 2 | July 21 – 22
  • All Factors East | August 18 – 28
  • FLY Open Air | September 16 – 17

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