Spotify Wrapped 2023 reveals the most-played artist in 2023 — Taylor Swift dethrones Unhealthy Bunny after his three-year consecutive reign, however he nonetheless secures the most-streamed album for a second yr in a row. So who was the #1 artist on Spotify in 2023?
It’s that point of yr once more, and Spotify Wrapped is lastly right here. This yr, pop celebrity Taylor Swift was 2023’s most-streamed artist worldwide with over 26.1 billion streams since January 1 — successfully ending Puerto Rican powerhouse Unhealthy Bunny’s three-year reign that started in 2020.
That places him within the quantity two spot, however that’s not such a nasty factor for Unhealthy Bunny — his 2022 album “Un Verano Sin Ti” was Spotify’s most-streamed album for the second consecutive yr with 4.5 billion streams worldwide. Taylor Swift’s “Midnights” clocks in at quantity two in that class worldwide, and quantity three within the US.
2023 was the undisputed yr of the Eras Tour — first reside, then in theaters, and shortly on demand streaming. Paired with an especially loyal fan base, Swift dominated worldwide with a championship yr, beating out 2017 through which she was final Spotify’s primary artist.
With 128 million followers, Taylor Swift rakes in essentially the most month-to-month listeners with over 82 million. She’s additionally one of many most-streamed artists of all time on the platform with over 60 billion cumulative streams.
Her songs “Merciless Summer time” and “Anti-Hero” each rank on Spotify’s record of the most-streamed songs of the yr, at No. 6 and No. 10, respectively. Along with “Midnights” rating within the second slot for most-streamed albums globally, her album “Lover” reached No. 7; within the US, the album was No. 6, with “folklore” at No. 8.
This was a giant yr for feminine artists total, with Beyonce, Miley Cyrus, SZA, Karol G, and Lana Del Rey all experiencing a serious growth in listeners. Most-streamed males artists of the yr embrace Drake, Morgan Wallen, The Weeknd, 21 Savage, and Peso Pluma.
Latin music continues to see an increase in consumption throughout main markets, whereas classical Indian instrumental music grew 500% on Spotify inside the final two years. Afrobeats is one other style experiencing phenomenal progress at 550% since 2017. Mandopop noticed a forty five% improve in 2023 because the continued reputation of Okay-pop and J-pop have led to followers searching for extra Japanese-originating music.