Photograph Credit score: Peabody Awards / CC by 3.0After his exit from The Each day Present, comic Trevor Noah has landed a brand new dwelling at Spotify with an unique podcast deal.
Spotify has adjusted its podcasting technique in 2023, cleansing home and letting go of a few of its less-than-profitable ventures. Now the audio streaming large has tapped Trevor Noah to run a weekly present to “in all probability repair each single difficulty humankind has ever confronted, so that you undoubtedly wish to be part of us for each episode,” Noah jokes.
“The weekly podcast will mix Trevor’s signature humor and razor-sharp wit together with his international perspective to ship a singular tackle the most popular and most fascinating matters of the second,” the press launch reads. “Launching later this 12 months, the sequence may even function in-depth and freewheeling conversations between Trevor and among the most influential and attention-grabbing figures world wide.”
The information was revealed throughout a dialog between Spotify CEO Daniel Ek and Trevor Noah throughout Spotify Seashore, a celebration going down through the Cannes Lions Pageant of Creativity in France. It comes simply days after Spotify severed ties with Archewell Audio, the corporate belonging to Prince Harry and Meghan Markle. That multi-year partnership reportedly value Spotify $20 million—and should not have been a clear cut up.
After the cut up was publicly introduced as “mutually agreed to half methods,” sources near Spotify say the couple’s sparse output was the prime issue within the break. The Guardian studies that the couple didn’t meet Spotify’s inside productiveness benchmark to obtain the total headline payout after solely producing one 12-episode podcast sequence known as Archetypes.
Ringer podcast community founder Invoice Simmons had even harsher phrases for the royal couple. Simmons bought The Ringer to Spotify for $196 million in 2020—changing into a Spotify govt within the course of.
“I want I had been concerned within the ‘Meghan and Harry go away Spotify’ negotiation,” Simmons stated on an episode of his podcast. “The F*cking Grifters. That’s the podcast we must always have launched with them. I’ve bought to get drunk one night time and inform the story of the Zoom I had with Harry to attempt to assist him with a podcast concept. It’s one among my greatest tales—f*ck them. The grifters.”
Daniel Ek admitted its podcasting technique of buying huge names didn’t pan out in its $1 billion spend to accumulate unique properties. “You’re proper in calling out the overpaying and overinvesting,” Ek advised one monetary analyst throughout a convention name. “We’re going to be very diligent in how we spend money on future content material offers. And those that aren’t performing, we gained’t renew.”